Elevate Your Brand
Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large.
Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.
If you’ve listened to all our episodes but want to learn more marketing tips, follow us on Instagram: @elevatemybrandla.
Elevate Your Brand
Crafting Craveable Product ft. Brandie Miller of Mochi Love | EYB
Brandie Miller brings a wealth of food industry experience, blending expertise in startups, retail buying, and e-commerce with a passion for food accessibility. She began her career launching a small ice cream brand, driving it from food service into retail through strategic sales and marketing. She then transitioned to the buying side as a category manager for Grocery Outlet, a 400-store chain, where she championed Natural & Organic (NOSH) products, growing it into the company’s largest category. Her efforts contributed to Grocery Outlet’s 2019 IPO.
Her dedication to making healthy, high-quality food more accessible deepened at Misfits Market, where she served as Senior Director of Grocery. There, she and her team expanded affordable grocery options nationwide, launched an upcycled food initiative, and introduced thousands of new SKUs in just three years—all while scaling operations across four warehouses.
Brandie’s impact has been widely recognized, earning her industry accolades such as:
• Supermarket News’ 2016 Disruptor
• Progressive Grocer’s 2019 Top Women in Grocery – Rising Star
• Natural Foods Merchandiser’s May/June 2019 Cover Feature
• NEXTY Judge at Expo East 2022
In 2024, Brandie and Will Miller combined their vastly different experiences to create something completely new—Mochi Love. Driven by a shared passion for innovation, delicious food, and bringing joy to everyday moments, they set out to expand mochi beyond the freezer aisle and introduce it to more categories across grocery stores.
Mochi Love is upbeat, delicious, and simply irresistible—a modern take on a time-honored ingredient.
Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large.
Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.
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