Elevate Your Brand

From Corporate Dissatisfaction to Filling a Gap in the Food Space ft. Richa Gupta of Good Food for Good | EYB

Laurel Mintz / Richa Gupta Season 4 Episode 33

Richa was born and raised in India. She grew up eating fresh home-cooked meals every night, a blessing she often took for granted. As an adult, Richa strived to cook the same kind of wholesome, hearty meals she grew up on, but the lack of options that were both convenient and nutritious made it increasingly difficult to eat healthy on busy nights. After becoming a mother, Richa knew there was something she needed to do to make a change. How could people be expected to compromise health for convenience?

Driven by her growing desire to make a difference in the world through food, Richa launched Good Food For Good. Richa’s fierce belief in the power of real, whole food and her love for cooking empowered her to create food products that were both nutritious and delicious. No longer would people have to sacrifice their health for the sake of convenience: They could have both.  

Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. 

Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.

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