Elevate Your Brand

Elevate Your Brand with Ellie Doty Formerly of Burger King

February 03, 2022 Laurel Mintz / Eleanor Doty Season 3 Episode 10
Elevate Your Brand
Elevate Your Brand with Ellie Doty Formerly of Burger King
Show Notes

Eleanor Doty is an experienced Chief Marketing Officer with a demonstrated history of success in diverse restaurant brands and geographies such as Burger King, Chilis and KFC. In her role at Burger King, Eleanor drove a culture shift toward a guest-first, insight led mentality. In just year one, Eleanor spearheaded the creation of lasting Everyday Value Platforms, built and launched Loyalty and CRM, created the first hand-breaded chicken sandwich in a mainstream burger QSR and elevated the brand identity and imagery via a total overhaul of brand VI.