Doug Bouton is the Co-Founder of Halo Top, the iconic low-calorie ice cream brand that has taken the world by storm. Halo Top sold its business to Wells Enterprises in September 2019, after which Doug spun out Halo Top's international operations into Halo Top International where he currently serves as CEO. In 2021, Doug launched Gatsby Chocolate, the first-ever and only low-calorie chocolate brand that's positioned to disrupt the chocolate and confectionery category much like Halo Top disrupted the ice cream category. Doug received his J.D. from the University of Virginia School of Law in 2010 and his B.S. from Georgetown University in 2007 with a double-major in mathematics and theology.
Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, explores some of the most exciting new and growing brands in Los Angeles and the US at large. Each week, the Elevate Your Brand podcast features an entrepreneurial special guest to discuss the past, present and future of their brand.